Where can folks find it, and where can folks, uh, meet up with you?

High level, quick story of Tradecraft.

So launched the brand about eight months ago.

We're brand new to the game, but I'm fifth generation in the cigar business.

Tradecraft is my p- labor of love, my passion project, what I want my legacy to become.

My family owned a bunch of brands over the years.

We used to own Punch, Hoyo de Monterrey, El Rey del Mundo, and we owned those for decades.

Yeah

And the problem is, is if you get people loving your brand and all they're eating is the, the frosting on the cake and they're not eating the vegetables, like you, you're at some point that's not sustainable, right?

Yeah, it's, I, I, I won't belabor my again, but like I said, what I, how I feel about that.

Um, but for boots and to my next point for young boutique brands, like mine and my peer group of brands, I think it's.

Not right from a business point of view and from a partnership point of view to your retail partners.

To be like, all right, thank you.

I'm a brand new brand, whether I'm six months in the game or a year in the game.

It's like, thank you for taking on my core line, whether it's five different lines, five different brands or whatever.

What are your