That's a great question, by the

way.

In practical terms, it's about we've got a web form that industry partners can fill in.

And we've got a large team within the UK IPO that analyzes these tips, this intelligence that comes in, mostly from our industry partners, individual brands, but also trade organizations that we are very grateful for.

and then it gets fed back into law enforcement agencies.

But as a sort of a bigger picture aspect to all this, it's all about partnerships, partnerships and partnerships.

So two key partners for us are PIPCU, so the Police Intellectual Property Crime Unit, based out of City of London Police, a dedicated law enforcement unit that looks at combating IP crime and the national trading standards officers that are obviously spread out across the UK, work with local authorities on some of these high crime areas.

So just to pick up on that, how does the UK IPO work with organizations such as Border Force, Trading Standards, and the Specialist Police Union's Leiden Bitku to turn the intelligence that you're receiving into those real-world outcomes?