R
Ritesh Gupta
Film producer
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Jul 28, 2026
Zebra's Unified Automation: Vision, RFID and AI Powering the Frontline
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Jim TatumHOST
So then to go a bit further, what are some other pros and cons with going with a stack from Zebra versus, you know, various and multiple.

Ritesh GuptaGUEST
And so, you know, the integrated Zebra stack, like in the primary advantage becomes speed and simplicity.

Ritesh GuptaGUEST
Our firm belief is to, especially on the vision side, to make it simple and easy to use.

Ritesh GuptaGUEST
And so when you think about an integrated stack that offers a single source, be it for procurement, deployment, and support, but it also allows the operations to scale beyond just basic barcode traceability to more deep learning enabled visual inspections using the exact same software.

Ritesh GuptaGUEST
So that allows the individual to grow into that ecosystem, you know, in looking at the other challenges that the customer might have.