That's what you need at this level.

I was at Ironman for donations, and I'm watching because you can see the big difference between Jet and Tomek, right before the finish line.

And so that big monster double was sketchier than shit.

And so you hear Jet come down where the monster rig was, and you'd hear him roll off the gas like a stock car guy, rolling off the gas, and boom, boom, boom.

And he's like coasting around the corner, but he's hauling ass.

Goes into the inside corner, gets halfway through, and you hear, And the speed, the horsepower chart is perfectly linear, and he peaks right at the takeoff.

Eli comes in, brakes hard, turns, jumps a couple more turns, brakes hard, goes to the outside, goes...

But it'll be a

The problem with Ryder D is it was going like that a little bit.

And I was just going to say that he needs a Chance Hymus moment because I see it in this turn and that turn and this section and that, the beginning of the moto, the end of the moto, but he's not putting the whole thing together because that's mental.

That's where you go, I belong here and I'm going to do my thing.

But just to touch back on Levi, I don't want to go back there completely, My thing, what changed me was I broke the race into two.

Gate to the first turn, first turn to the finish.

And then when I knew I was strong enough to win from fifth place, I'm like, if I can see him, I can go get him.

Then I changed my line.

It was 89, you

You're very mad.

Yeah.

It's like yelling at a ticket lady because your flight's delayed.

You know what I mean? It's like...

But in the heat of the moment, aggression is there.

So you gotta yell at somebody.

So anyhow...

was that i'm glad you touched on the track thing rj was that normal to be that narrow back then or that had to be rare right

And it's sad to see because the stadiums and the infrastructure on those college facilities is critical to the sport that you know being played and to the fans experience who are you know bringing their dollars to the event so how you know it's kind of like a double-edged sword um how can we have that conversation that you this type of maintenance shouldn't be deferred and that there's ways to preserve because you probably see you get the call when there's a problem right

for sure for sure and it's So when I try to explain the cost of deferred maintenance, probably the simplest analogy for people to understand is it's changing the oil in your car or waiting until the engine blows up and you replace the engine, right? It costs you $50 to $100 depending on your vehicle to have an oil change these days and A new engine will cost you eight to $10,000 minimum.

So which do you want to spend in which, you know, which, how do you want to approach it? And the pressure is it's, it's really, it's very difficult, right? I was, I was with a division one facilities manager recently and his, uh, his athletic director was asking him, you know, these things have been like this for a year.

How come we haven't fixed them? And he said, do you remember the $2 million that you paid our quarterback last year? A million of that came out of my budget.

That's why these things aren't repaired.

So prime example of how NIL is actually impacting facility maintenance and what can be done there just due to trying to find every dollar possible so that they can be competitive.

I think the true thing is to really develop a training for facility managers, athletic directors, and then at the professional level, owners, to understand what that true cost of deferred maintenance is.

So how frequent should building owners and facility managers that are managing these types of infrastructure, how often should they be thinking about doing stuff?

But just give us a little brief recap about how you guys got started into, you know, how you dove into the liquor biz.

Yeah, I'll tell you, our story, well, it's good because it's coming right back around tonight.

We got started with a little black corn that we grow for popcorn.

And, you know, really unique popcorn that we own the strain of corn and we grow red, blue, white, black.

But the black was the most unique, we thought, and never been distilled.

And so that's really what got us started.

a little over six years ago.

journey to come down to that like 105 115 is this really nice spot for me it's like yeah and things like that honestly i think you guys really know those proofs in that area with with your 15 stars products

Right.

He, he, he's very competitive.

He gets this from his mother and his father.

And I think it's just, he's been doing it so long that it, it's just, it's not the bike.

So, you know, I think there...

You know, to me, I would cha- I would change him up.

I would change his practicing, practice routine.

[laughs]

I mean, you mind touching on some of that?

Absolutely.

And what you're saying about about how Jeff said, now that I can ride it, now I can work on me.

And I want to I want to give credit where credit is due.

And I think the king of get it close and I'll make it work was Ricky Carmichael.

He was the rider that, because the way Jeannie ran him and just go, go, go, go, go, it was more important for him to know what that bike was like because he was short, cut seat, bars back.

He made it to where he could survive any war.

So yeah, That's the challenge we have, right? To me, it's just, yes, the bike's important, but production bikes are pretty darn good.