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Renato Machado

Renato Machado

Brazilian newscaster

Jun 29, 2026

17:35
So how can hotels get guests to spend more?
17:39
So, um, generally when, you know, anyone is booking something there, they have a budget, right? So you're traveling, you have the accommodation, you have the transportation, but we also see kind of the honeymoon phase, which is five to three days before the arrival, you have a little bit more budget.
17:56
right so that's when we actually come in so trying to offer the right upsell at the right time for the right guests so it's all about automation but segmentation as well and personalization so it's not just like spamming every single thing to the same guests but actually making sure that that is relevant to that guest and for an experience
18:16
What are the typical packages that you've seen work and that are actually converting?
18:21
So let's go to the most profitable one, which is actually upselling of rooms, right? So when people are doing the bookings, you already have the cost there.
18:29
So the room actually goes directly to your bottom line.
18:32
An upsell of a room is not going to increase actually your cost, right? It's already on the reservation phase.
18:38
But people have a misconception as well of thinking that only if it's a beautiful hotel like this one that has a spa and F&B, you're going to be able to upsell anything.

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