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Raphael Boukris

Aug 25, 2026

5:00
Why acquire them? Were you acquiring the sales motion? Was it a product? Were you acquiring the team? What was the number one reason?
5:06
We raised this off Series B back in 2021.
5:10
You know, that was a very intense year in terms of fundraising.
5:14
There was lots of money.
5:17
And then we had two great years, 2023, 2024.
5:23
But we were almost focused on one consent management platform product.
5:27
So as a CRO, I needed to get some cross-sell.
7:58
Is that true?

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