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Rachel Pedersen

Internet personality

Jun 21, 2026

2:01
But for those who don't, can you give us just a, you know, brief overview of your, background how did you get into entrepreneurship and then we can jump into more specific questions and so on
2:15
sure so we'll kind of skip like the full backstory but basically growing up my my parents were in ministry my dad was a pastor my mom was a worship leader and what that kind of left us with was we grew up below the poverty line and when I say that people are like there's no way like No.
2:37
And I mean, when I was born, I was raised in a tiny, like a basement, a tiny little like portion of a basement.
2:48
That's where I grew up with well water, no fluoride, et cetera.
2:52
My parents made like 11,000 a year.
2:55
So it was straight up just very different than how I think I would have imagined.
3:01
chosen if I got to pick how the beginning would have started.

24 MINS LATER

26:42
And, or I don't know if it's just the only one that you wrote or you have more of them, but the most recent one or the one that I know about is the unfiltered, right? What prompts you to actually wrote this book?
3:54
... poverty to profit?
3:56
Ooh, there were three major turning points where basically I was like, "I have to rethink things." One was when I found myself on welfare, on food stamps, as a single mom at 21 years old, no college education, no viable skill sets besides service work, and looking at my daughter, realizing I'm having to give blood plasma just to pay for diapers.
4:19
Something needs to change.
4:21
And it took a little while before I found what my thing was gonna be.
4:25
But by 24, I was building my business.
4:27
So within three years, I was able to get to a place where I could start building something.
4:32
So it happened really, really fast.

24 MINS LATER

28:31
Um, uh, Rukshan- Rukshana is saying, "Do you suggest as a beginner we should post regarding who we help? Like I help coaches, course sellers and brands, so all my posts should be related to the problem they are facing, or should I post about my struggles, how I learned the best hooks? Which one is, is better?"

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