Can you just talk about like what you've done with your size starters journey in these short few weeks that you've been a part of it?

Yeah, so a couple of key takeaways I have was I think in our first week we had a branding session with Kaylee and she mentioned one thing that kind of stuck with me was like when I think about branding, I think of like colors, like emails, website, all that stuff.

But she said that it's not just your logo, obviously.

It's like the experience that people have with your brand.

So like it can be your reputation online, the way you talk to your customers.

So it's more than just colors and website and all that.

It's like... how you're perceived online, which I think was kind of cool.

Was there anything like specific you tried to reach with demo day or like any goals you were trying to accomplish with that?