
Peter Birch
Actor
1
APPEARANCES
1
PODCASTS
012
DEC 30
JAN 6
JAN 13
JAN 20
JAN 27
FEB 3
FEB 10
FEB 17
FEB 24
MAR 3
MAR 10
MAR 17
MAR 24
MAR 31
APR 7
APR 14
APR 21
APR 28
MAY 5
MAY 12
MAY 19
MAY 26
JUN 2
JUN 9
JUN 16
JUN 23
JUN 30
JUL 7
JUL 14
JUL 21
JUL 28
AUG 4
AUG 11
AUG 18
AUG 25
SEP 1
SEP 8
SEP 15
SEP 22
SEP 29
OCT 6
OCT 13
OCT 20
OCT 27
NOV 3
NOV 10
NOV 17
NOV 24
DEC 1
DEC 8
DEC 15
DEC 22
DEC 29
JAN 5
JAN 12
JAN 19
JAN 26
FEB 2
FEB 9
FEB 16
FEB 23
MAR 2
MAR 9
MAR 16
MAR 23
MAR 30
APR 6
APR 13
APR 20
APR 27
MAY 4
MAY 11
MAY 18
MAY 25
JUN 1
JUN 8
JUN 15
JUN 22
JUN 29
JUL 6
JUL 13
JUL 20
JUL 27
AUG 3
AUG 10
AUG 17
AUG 24
AUG 31
SEP 7
SEP 14
SEP 21
SEP 28
OCT 5
OCT 12
Aug 27, 2026
Peter Birch on What Health Tech Marketers Get Wrong Down Under
2:19
2:28
2:36
8:09

Colin HungHOST
And that is, when you look at the landscape, being a citizen, what are some of the things that you're excited about in terms of digital health here in Australia?

Peter BirchGUEST
I mean, it's interesting you talk about, you know, being a citizen of the country and my experiences on the healthcare system.

Peter BirchGUEST
But because there's probably like everywhere in the world, my experience of working in the industry and then my experience of being just a regular punter can sometimes be a bit of a gap.
5 MINS LATER

Colin HungHOST
But when you talk to companies from other countries, who want to come to Australia, what would you say is the biggest myth that you have to bust for them? In terms of, you know, the structures here, the culture here, like what is it that you're always telling people, hey, if you're thinking about coming to Australia as a company and health IT, this is kind of what you got to look out for.