
Parker Brook
Founder & CEO of Lovebird Foods (Lovebird Cereal), a former General Mills brand manager who left Big Food to make clean, organic, grain-free cereal and donates 20% of profits to fight childhood cancer.
2
APPEARANCES
2
PODCASTS
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OCT 5
Aug 25, 2026
How Big Food Tricks Moms: Former General Mills Insider Speaks Out | Lovebird Cereal's Parker Brook
25:37
25:54
26:04
26:09

Parker BrookGUEST
I think we've been in the largest uncontrolled human experiment in history in the past 60 years or so, uh, maybe a little bit less, with junk food, right? And, like, does anybody think we're healthier on average? Absolutely not.

Parker BrookGUEST
Six in 10 adults now have a chronic ex- disease, and even more worrisome, four in 10 kids now have a chronic disease.

Parker BrookGUEST
Like, you're just setting the bar more and more unhealthy for every preceding generation.

Parker BrookGUEST
And so I think, you know, my own journey, waking up, understanding that, I think a lot of people, and kudos to you to helping people un- discover that and wake up to the, the truth, is that this food is slowly killing us.
43 MINS LATER
From Big Food To Clean Food: Founder of Love Bird Cereal Parker Shares his Mission To Change Breakfast Forever
8:53

Parker BrookGUEST
And there was like a board people could write, you know, whatever they wanted to on.


