Who should we know? What's on the agenda? And what are the sort of trends coming out of the space?

So when Lagos Fashion Week launched in 2011, we were very deliberate about creating a platform that was different to what existed at the time.

When I say different, different from New York, Paris, Milan, different from London Fashion Week.

primarily because, you know, we had to be sort of realistic with the kind of ecosystem that existed at the time.

It was important to have one main showcase a year, which it's always been in October, end of October, deliberately positioned for October post fashion weeks in different, in other parts of the world.

And right before Christmas, which is sort of like a big driver for for sales economically for our creatives here on the continent.

Because Christmas, a lot of people really shop around Christmas.

Where do you find inspiration personally?

Who should we know? What's on the agenda? And what are the sort of trends coming out of the space?

So when Lagos Fashion Week launched in 2011, we were very deliberate about creating a platform that was different to what existed at the time.

When I say different, different from New York, Paris, Milan, different from London Fashion Week.

primarily because, you know, we had to be sort of realistic with the kind of ecosystem that existed at the time.

It was important to have one main showcase a year, which it's always been in October, end of October, deliberately positioned for October post fashion weeks in different, in other parts of the world.

And right before Christmas, which is sort of like a big driver for for sales economically for our creatives here on the continent.

Because Christmas, a lot of people really shop around Christmas.

Where do you find inspiration personally?

Tell us about the transformative project that you are here with.

Thank you so much.

It's such an honor to be here.

I mean, being nominated as a finalist for the Etchart Prize is what I describe as an honor.

It's a privilege, but it's also a responsibility.

And this naturally brings me to tell you a little bit more about us.

We know that The fashion industry in general is very extractive when it comes to, you know, the work.

And