Yes.

And they're buying stuff.

They're buying low and selling high, and I, and I love it, and I love it, and that's what I was doing.

But on the other side, which is, I think, where you and I have connected so much, is the passion behind it.

And so in the pawn, in the pawn industry, you have people-- Our ideal customer are people that, that need money, and they have something of value.

And I can quantify it and say that this thing is worth, you know, $1,000 or $2,000, but to them it is priceless.

So that's where I came up.

But, like, like, what would you say to that individual about, like, the opportunity, like, right now to plug into a business in this space that's building products or has services for collectors who are, you know, running around at the national?