What was the pitch to you then about the company and what appealed to you about the enterprise?

Well, first of all, thanks for having me.

It's great to be here.

Actually, I would turn that question around a little bit because I sought out Bookshop.

I'd had this career where I had spent a lot of time helping American internet companies expand overseas in the UK and around the world.

And I had just left a job at Etsy where I'd been there for eight years doing just that.

And I loved what we did at Etsy with small business.

Do you feel that there's any lessons from that world about creators banding together and trying to get better terms and stuff like that that could be applied to books?