So for anyone that hasn't followed you for a long time, can you tell a little bit of your story of how you got here? So corporate and then journalism, like how did you make your way into like your own job and then why you do this specific work?

Yeah, it's a great question.

So I started as a journalist.

I was in newspaper journalism and then magazine journalism.

And what I call the dawn of BuzzFeed was right when I was in magazines and everything was going online.

So I very quickly realized that I also needed to figure out the online world.

So I started doing email marketing and content marketing online and building WordPress sites and made my way very quickly into marketing and ended up there for about 15 years.

I'm like, we're too much.