And I think you're the source of truth now, people looking for this sort of, like, high-quality talent, and you're giving, uh, you know, the local talented pool in the Philippines opportunity to be able to work from home instead of having to physically move to other countries.

I think it's a few things came together, and, and obviously COVID helped a lot even though COVID was terrible for, for everybody.

And in the Philippines, we had very strict restrictions.

But at the end of the day, during COVID, every company around the world in different, uh, different stre- or different magnitudes had to work remotely, had to manage a team remotely, had to set up the systems to be able to do it, and learned through that that having a remote team, having remote, uh, team members is not impossible.

It's actually workable.

It can be done.

It can be done well, and it can actually be quite strong as an addition to the, to the team that you have on site.

Mm

But one of the things that, uh, stood out to me is what, what, what first showed you that building global teams could unlock faster hiring, higher quality talent, and stronger motivation, not just savings? 'Cause that's one of the things that stood out to me about you, is you see things so differently, and it's refreshing to see this.

No, absolutely.

And I think it has to do with, with my, with the reason why I'm in the Philippines or how I ended up in the Philippines.

So I was working in Japan for a Japanese company, and we were looking for opportunities of duplicating or replicating the businesses, the core businesses in Japan in Southeast Asia, and Philippines being one of those countries.

And my experience when I came here the first time in two thousand and five and onwards is that out of all Southeast Asia, the countries that we tried or that we worked at, Philippines was one of the countries or the country where things were the seem...

most seamless, where things were the easiest to set up, to build.

It has partially to do with their history.

So for people listening, hearing about you for the first time, tell me a little bit more about this Hypercare framework and how that structure change retention and performance com- compared to maybe traditional remote hiring approaches.