What would you say separates SVS from the pack?

I think one of the things that really separates SVS is our direct sort of communications that we maintain with our community.

And we do that in a number of ways, both through our social media.

We do a lot of in-person live events at some of our retail partners where we get to interact directly with our community.

We're very active on the forums.

And so we really try to listen to what people are saying about our company and use that as a fuel to both innovate with new products, but also to just maintain a great customer business relationship.

And that's something that has really served us well.

But at the same time, this is for enthusiasts as well.