Had, had your platform ever been used in that kind of way before, or since then, how did it feel to have it used in such, probably a different way than what you ever planned for?

Right.

Basically, Riverside, uh, was then used by the national police here in Israel to, uh, to document all of the witness stories.

So it wa- I think for us it was definitely something we had never thought about.

We, we sold the product in a different way to companies, or sell the product into, to a different way to companies, uh, in a bit similar setup where people themselves can record themselves, but now we had to build a whole custom workflow.

I think for us it was- Actually, it was, felt great to be able to do something meaningful because after October 7, it's like, okay, everyone kind of felt like you wanna do something, right? You wanna be useful, you wanna be helpful.

So I think that's why we really jumped also on this opportunity to help, uh, in some small capacity, uh, the situation.

What's your favorite only in Israel story, in one sentence?

For you, looking back on the trajectory of Riverside, If you can think back to maybe a year in, a year and a half in, two years, do you remember any like big milestone or really big factor that like once this happened, the trajectory changed?

Yeah, I had a few.

Honestly, one of the big milestones was actually, probably was like when we launched Riverside.

I got, even though it was not necessarily proving product, but I got, I created a lot of hype.

The first day we launched, one of them was, We got Justin Jackson on the show.

I'm serious.

The Justin Jackson.

But