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Mike Chaudron

Mike Chaudron

Business analyst and author of "Agent Confidential: An Insider's Guide to the Business of College Football"; host of the Agent Confidential podcast on NIL, revenue sharing, and college sports economics.

Sep 18, 2026

13:06
Do you have something you want to
13:09
say? Again, I'm very impressed with the Big 12.
13:12
I think it starts with Brett Urlmark.
13:15
with what he did.
13:16
I have some private equity experience, not in the sports angle, but from the business side of things.
13:23
And I was just very impressed with very early on, you know, Brett did the deal with Redbird Capital.
13:29
Right.

5 MINS LATER

18:39
He's big on getting the Big 12 brand out there.

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