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Michael Rizk

Michael Rizk

Australian physiotherapist and owner of iMove Physiotherapy, founder of iMoveU mentoring for young PTs, and business mentor with Clinic Mastery, recurring guest on the Grow Your Clinic podcast.

Oct 7, 2026

20:18
How do we show that publicly and how do we screen for good fit privately?
20:24
I think one does the other in a strange way.
20:27
What we've publicly shown on our physio page at iMove and what I've publicly shown on my platform, which has become a recruitment funnel, are the vulnerabilities and transparencies of everyday life as a physio, of everyday life in our clinic, of everyday life as a clinic mastery consultant.
20:46
And I talk about the real issues with vulnerability, which creates trust, which creates exposure.
20:53
I feel like that actually forms the in-private conversations and it serves as a filtering mechanism because inevitably the people who come to consult with me in CM have said, oh, I've seen your content on XYZ.
21:08
That's great.
21:09
I have that same challenge.
25:08
What are you seeing, mate? What's going on in allied health world?
11:38
How do you think about risk whenever you're making key decisions in the business?
11:43
It's interesting because I had a lot of close people around me say I have a really high risk threshold or I'm action risk-taking.
11:52
But when I was reflecting, I've always had a really stable base and foundation.
12:00
And I would actually say that's low risk tolerance because I've never done or taken an action that's high risk in a place where If it didn't work, I would be in trouble.
12:13
So that's actually, inversely, that's a low risk tolerance.
12:16
And I was reflecting this with Andy, my accountant.
12:19
He's like, Mick, you're into all this weird stuff.

13 MINS LATER

25:06
Maybe without disclosing some of the absolute specifics of a recent conversation just before this call, I'd love to know some of the questions you were putting to someone who's advising you about where you're going and how you might think of that in the context of risk and some of the decisions that you might make as a result of that.
29:37
What's your sort of remedy or recommendation for helping clinic owners navigate that proactively?
29:44
I think of the micro, so like show me your next week.
29:48
Is this aligned with what we started with? Is this aligned with the things that light you up? And there's normally some very practical, significant changes you can make to someone's ideal week, even when they're in the trough.
29:59
And often we have this thing is when we're in a trough, that's not the time to make the changes, but it's the opposite.
30:04
If you can rejig your week so you're more fulfilled and more energetic, you're more likely to get out of a trough.
30:11
So I'll just look at your calendar the next week.
30:13
And often these clinic owners are still working ridiculous hours or they're consulting too much or they don't have a four or five hour time block doing the thing that they're great at in their business or they don't have strict time blocks for family and friends and leave.

25 MINS LATER

55:23
And it's got a lot of upsides as well as the downsides, yeah? Like, do you wrestle with that type of thought?
21:25
Let's double-click.
21:27
Yeah.
21:27
The person we said no to was phenom-- like ticked every box that you'd want in a young, active, experienced physio, running background, running clinic, and like we're a running cl-- Just like every box was ticked.
21:43
But we just picked up a lot of, there was a little bit of I language, so like, "I did this.
21:47
I didn't like that about my last clinic.
21:50
I've built this list." Uh, and the, and the other candidate who had come to CPDs and rucks where we closed for the afternoon and hung out with the team.
21:58
It was her third time she applied for us, and she was using we language.

17 MINS LATER

39:26
... that's sort of coming to the surface for you, Nick, when it comes to turning around tricky teams or team members on the standards piece?
34:45
What do you mean by that?
34:47
Yeah, these are our philosophies.
34:48
So the first one is to start with why.
34:51
So mentioning, identifying and saying at every session why they came in.
34:55
The second one is the North Star exercise, which is try to pick a goal that the patient can achieve that's challenging, that you know makes them stronger, that helps them with the why.
35:07
So how I'll link these two things together is, hey, Ben, I want you to do a single leg step up with 20 kilos on your back.
35:16
Because that will indicate to me that your knee's pretty strong.

10 MINS LATER

45:23
What do you mean by that?
37:35
Yeah.
37:36
And I'm like, maybe these guys aren't that successful if they're always at the train station.
37:41
I really like that.
37:43
So yeah, no, it was good.
37:45
The non-obvious upsides.
37:49
Well, maybe the non-obvious one is the trust.
37:51
It's like the obvious one is it turns into clinicians that want to work for you and patients.
39:17
But can I ask, Jack, can I ask Mick, if you're seeing things out there that are being spoken about, so say you're a dietician in our environment and things like the ozempic drugs are really, like they're spoken about a lot, would you leverage and jump on the bandwagon? Similarly, if you're a um pediatric clinic in the ndis space and there's a lot of chatter at the moment in the news about ndis would you leverage any of what's being spoken about in your socials

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