
Michael Meadows
Movie producer ‧ Karen Silkwood's son
2
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Jun 3, 2026
Matching Gift Marketing & Automated Email Customization: What Other Organizations Are Doing
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31:07ImmaculateHOST
Are you using any other channels to really keep corporate matching top of mind?
M
31:13Michael MeadowsGUEST
Yeah, uh, like Courtney says, I think that we're doing a lot of research on the back end.
M
31:19Michael MeadowsGUEST
Uh, we do have some, uh, research tools that we're using, so we're trying to identify some of the companies before our development team goes out and approaches them to see, uh, if they are do- participating in this.
M
31:32Michael MeadowsGUEST
So when we're talking to, uh, people in the field, that we're able to, uh, talk to them where they're at, where they're at.
M
31:39Michael MeadowsGUEST
Uh, we are definitely using our website to, uh, put out there, uh, that matches are available and making that widget available.
8 MINS LATER
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39:32ImmaculateHOST
But we also had a question about if you would be up for sharing an example of what you mean when you say that you're segmenting your donors, and how that impacts your communication.
In Fallujah, We Destroyed Parts of Ourselves
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13:00Michael MeadowsGUEST
It was a little common area there where the stairs came down, and there were two rooms straight in front of us.
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13:13Michael MeadowsGUEST
Brad was walking to the door that was closed on the left to kick it in and clear that room, and as he crossed that plain, they were just sitting there waiting for somebody to come into their sights, and-