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Michael Ganci

Michael Ganci

Long Island journalist-turned-PR professional: former Patch and Syntax media editor, now in public relations at KCSA Strategic Communications.

Aug 11, 2026

8:27
How then did you get to that specialty of fintech and healthcare and all those kind of companies that you were covering as a PR person?
8:35
Well, there was definitely an adjustment period.
8:38
I actually had this conversation with...
8:40
My manager at Syntax, she sent me an email being like, because we used to, she used to provide material for me to post on Patch.
8:50
So she'd be like, I know we talk a lot.
8:52
Do you know anybody who'd be interested in this? Knowing damn well that, well, actually I was at the Herald at the time between Patches.
8:59
So I had gotten laid off for a patch.
11:26
What do you feel like those skills are and how do you get into that upper echelon for PR people who are saying, you know what, like for whatever reason, I can't seem to break that ceiling?

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