Nice

... only because I want the least friction to be able to get that idea on paper.

Um, like, 'cause I get ideas at random times.

I could be going to sleep.

I could be on a walk, in the shower.

It's always at the times when you're not working that you have the best ideas.

So I need the speed at which I write that down to be as quick as possible.

How, how are you handling that?

Yeah

...

but just it happens.

But in terms of managing it around organic, I find that a problem most creators have that they don't realize is when you take on, let's say, five brand deals, if you're like us and you post three organics a day, or you try to, you a- you're essentially, like, um, 5X-ing your workload because you have to compensate.

You have to, like, sandwich the ads with organic.

What would you say is almost your blueprint, if you like, for growing? Like, how have you been able to grow so fast? What things have you found have worked, haven't worked? Like, have you got any top tips that you can share in terms of that?

Yeah.

I would say, you know, a lot of people talk about content creation advice, but we kind of forget that it's not necessarily an unequal playing ground because of, well, because of privilege and different things, but it's also because some people ...