Oh.

So we do talk about AI.

So maybe, you know, not an eight-year-old, but not far off.

Um, you know, and, and yeah, y- you know, I, I think for the folks that are very technical or wanna go and learn, you know, deeper, we help produce those too, right? We, you know, with, through technical white papers or deep dive product blogs and things of that nature.

But I think for, for kinda if you up level to the general public and, and population, even some of the most senior leaders because they're trying to balance understanding tech and running an organization and sales and all those things, like up leveling it a bit for them in technology communications is super important as well because-

Mm.

Right? We all, we all work incredibly hard, incredibly long hours.

Um, kind of, I think that, that just comes with, with tech in general.