Okay.

Let's just kind of go in order.

Okay.

Because this is my sense of sort of almost how much weight I would apportion.

And this is highly subjective.

So the third reason, actually the third and fourth are tough for me to differentiate which one I think carries the most weight.

But I'll go with cost.

But the real question is, when they get there, you know, are the students happy with their choices of being, you know, in these Southern, at these Southern colleges?