Mm-hmm.

Now, we have historically had multiple data platforms, and in order for us to very fast move forward and be able to focus on what really matters, which is the use cases that you use the data for and you build, we decided to federate our data platforms.

We opened up the data architecture for that across the different platforms.

We connected these.

We created also a data governance, data catalog, data products, and the transparency that comes with it.

And that's the enablement, if I may call it that, that we focused a lot on at the start so that we can move faster forward with the actual focus that brings the value, which is the use cases.

Mm.

And if you want to accommodate to that, you can't build a functionality, almost like stack, for every customer.