
Marc Schreiber
2
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Sep 24, 2026
Live: The Business of Sports in St. Louis
19:27
K
19:07Keith AlperHOST
Can you guys give us a little bit of impact of sports? You gave us a little bit of youth sports, but what is your economic impact and what is your economic impact? I'm sure you have numbers all over, but can you give the audience and the listeners of this podcast, what is the economic impact to these sporting events to town?

Marc SchreiberGUEST
If you're talking about like the NCAA wrestling championships, which we have coming up in March, that's probably a $20 million event or so.
Why St. Louis Was Selected To Host The 2028 U.S. Olympic Marathon Trials, Beating Out Phoenix | Ft. USATF CEO Max Siegel, Jackie Joyner-Kersee + Marc Schreiber Of The St. Louis Sports Commission
4:44
4:52
5:01
5:16
5:29
13:15

Chris ChavezHOST
What do you think ultimately, I think, tipped it in your favor? And then at the same time, like, what are you most excited about?

Marc SchreiberGUEST
Th- this, it's, um, it's such a wonderful thing for St. Louis to have the marathon trials coming.

Marc SchreiberGUEST
And, you know, the, the question of what put it over the top, I mean, obviously I'd, I'd, I'd wanna have Max and, and others answer that, but we were very proud of the bid we submitted.

Marc SchreiberGUEST
And what I'd like to think rises to the top is the story and the vision that we had for the even- we have for the event.

Marc SchreiberGUEST
And that's everything from our Olympic legacy, which is very meaningful to our community.
8 MINS LATER

Chris ChavezHOST
I guess, what are you guys doing, um, differently maybe this time around, or building, you know, with the local organizing community a- to, I guess, like, have the funding to really pull this off?