Um, so now I want to just ask you, for someone who's never heard of Bad Bitch Book Club, how would you describe it? You've already talked a little bit about the luxury retreats, but what, what do you think of, what do you want people to think of when they think of Bad Bitch Book Club? What, what does it encompass? It's, it's more than just one thing.

thing.Yeah.

So Babish Book Club is a giant community of readers, mostly women.

We have about 50,000 members, just over 50,000 members worldwide, mostly in the US and Canada, and we exist in three parallels.

So first we have our online book club.

So the virtual element is definitely our most accessible.

Three out of four book clubs that we host online are free to attend.

How do you get those leaders? How do you find people to help you with retreats or events, et cetera?