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Lydia Bagarozza

Aug 4, 2026

30:04
So add anything that you feel like should be considered there and then talk me through what that would look like if we came to you with that as our goal.
30:13
Yeah, absolutely.
30:14
So what I would do first, I'm like, here we go.
30:17
We're going to do a whole strategy live.
30:19
Um, what I would do first is I was, I would think about your credibility or your like, um, what am I, your credit line.
30:27
So that's like the way that we basically say I'm a, whatever your titles are.
30:32
So you then you would think about how do I position myself as an authority and introduce myself to these publications? So because the website has good traffic, maybe you've worked with different brands and partnerships, you were already featured in a local station.

16 MINS LATER

47:05
Is that something that you personally are doing with brands? And at what point would it make sense for somebody to reach out to work in that capacity?

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