
Linda Charlton
Vice President of Marketing & Audience Development at the North Carolina Symphony.
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APPEARANCES
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OCT 5
Sep 15, 2026
Loyalty as a Revenue Engine at North Carolina Symphony
21:17
21:26
21:43
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21:07Jill RobinsonHOST
C- What are some of them? Gi- can you give me some examples, any of you? What are some of them that you're tracking and measuring?

Linda CharltonGUEST
And also, Sandy's saying that goals are, you know, in everyone's, you know, job description.

Linda CharltonGUEST
It's not something that we put in the job description in the beginning of the season, and then check it mid, then then check it at the end and, you know, see how it went, and oops, we made this or didn't make this, and we are proud of this.

Linda CharltonGUEST
You know, we don't want to get so far behind that we can't meet the goal, or maybe it's not a routine, habitual day-to-day, um, operation for us yet.
13 MINS LATER