
Levi Rock
Founder and President of Red Seal Fire Protection Ltd., a fire protection company based in Windsor, Ontario specializing in sprinkler systems, fire alarms, and inspections.
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OCT 5
Jun 3, 2026
From Fitter to Founder with Levi Rock of Red Seal Fire Protection
16:03
16:32
17:08
20:21

Levi RockGUEST
So we have a service and memberships contract, which basically – We assess the building based off of the risk, the age of the system, how many how many different assets are in that building and basically come up with a monthly price or quarterly, sometimes annual price, which basically includes all service calls like emergency service calls into one price.

Levi RockGUEST
let's just say we have a customer we know we're going to be getting a service call there once once a month you have a usually a three hour minimum or four hour minimum to go do that call and um that can add up quickly for some of these older buildings or there's other places you might get one service call there a year and it's it's a lot lower um monthly fee but the main idea there is you can set a budget at the beginning of the year And outside of large capex expenditures, you kind of know what your fire protection maintenance budget is going to be.

Levi RockGUEST
So if a smoke detector goes into trouble or into an alarm in the middle of the night at a condo building, that would be included in your monthly fee for us to just show up and do that as opposed to getting a four hour double time after hours invoice or something like that.

Drew SlocumHOST
How did that come along and, or how did that come about? And then how has it gone so far?