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Laura Perez

Laura Perez

Sports and entertainment professional with 21+ years at Spurs Sports & Entertainment, currently Associate Director of Brand Operations in San Antonio.

Sep 8, 2026

1:44
So tell us more about your background and your professional focus today.
1:48
Sure, yeah.
1:48
Well, I think I, uh, I'm gonna take it back to my, um, early college years where that's when I really started honing in on what fascinates me.
1:58
And that's when I learned with a communications degree that I was really fascinated in storytelling and production.
2:05
Through that is when I just, I, I was fascinated by everything that kind of happens behind the scenes when, when I would watch movies, I was always curious of like, "Oh, how did that, how did they make that happen?" Or even if it's a, a scary scene, I'm, I'm thinking of the, the production behind it.
2:23
So some behind the scenes was always something that, that really piqued my interest.
2:28
And right out of college, I got my first job at a local TV station, and that's when I learned live production.

5 MINS LATER

7:52
And then for listeners who may not be familiar with brand operations, what are some of the responsibilities you focus on in this role?

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