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Laura DeFranco

Laura DeFranco

Laura DiFranco is the CEO and founder of Brave Healer Productions, an award-winning collaborative publisher for holistic health and wellness professionals, and a retired physical therapist and 14-time Amazon bestselling author.

Aug 27, 2026

7:23
So final question is, what should I have asked you today that I didn't? And your answer, please, Laura.
7:30
Well, I could have gone in any direction with this one, but I wanted to talk to you about how you grow the brand and the business without burning out.
7:38
I just kind of wanted to take that another step.
7:41
This is the place I would shout naked from the rooftops if I could, right? I'm going back to the systems.
7:47
When I documented the tasks and processes in our publishing business, I could start to delegate, which meant I could actually hire people and then keep my schedule to the important things that Laura is meant to do, like teach and coach in our business.
8:04
So as soon as you realize it, you might have created a 24-7 job for yourself by becoming an entrepreneur.
8:12
This gets scary.
9:26
Always happy to hear about your book.
2:31
How did you come across this idea or where did this idea come from in building your community and getting these books out there into the world?
2:40
What a great question to get me to think back on that.
2:43
Like, you know, this company is 10 years old now.
2:46
Congrats.
2:48
Thank you.
2:49
And I was running two businesses at the same time.
2:52
I was a full-time physical therapist with a private practice here in my home.
5:30
As small as we feel, these stories, these books, these chapters that are going out into the world really do make an impact, not just on our community, but it ripples out.

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