
Laura DeFranco
Laura DiFranco is the CEO and founder of Brave Healer Productions, an award-winning collaborative publisher for holistic health and wellness professionals, and a retired physical therapist and 14-time Amazon bestselling author.
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Aug 27, 2026
How Collaborative Book Publishing Builds Visibility | Laura Di Franco
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Robin J. EmdenHOST
So final question is, what should I have asked you today that I didn't? And your answer, please, Laura.

Laura DeFrancoGUEST
Well, I could have gone in any direction with this one, but I wanted to talk to you about how you grow the brand and the business without burning out.

Laura DeFrancoGUEST
This is the place I would shout naked from the rooftops if I could, right? I'm going back to the systems.

Laura DeFrancoGUEST
When I documented the tasks and processes in our publishing business, I could start to delegate, which meant I could actually hire people and then keep my schedule to the important things that Laura is meant to do, like teach and coach in our business.

Laura DeFrancoGUEST
So as soon as you realize it, you might have created a 24-7 job for yourself by becoming an entrepreneur.
316: Building Your Community and Your Business with Storytelling with Laura Di Franco
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AliceAnne LoftusHOST
How did you come across this idea or where did this idea come from in building your community and getting these books out there into the world?

Laura DeFrancoGUEST
I was a full-time physical therapist with a private practice here in my home.

AliceAnne LoftusHOST
As small as we feel, these stories, these books, these chapters that are going out into the world really do make an impact, not just on our community, but it ripples out.