I guess to sort of bring us towards a wrap-up of some form, what's the framework? What are the common things that you tell your clients or your audience that they need to think through? What lens they need to look through to just not screw stuff up as royally as people are screwing stuff up?

Absolutely.

All I'm asking you to do is know what you're buying.

That's it.

That's it.

And remember that it is – the odds are stacked against you in trying to be fast, trying to make rash decisions, trying to execute these agreements that, you know, nobody wants to read, you know, a software agreement.

And, you know, I read them all the time and nobody, I guarantee you, nobody wants to read them.

How do you combat that?