
Krista Ketchmark
Executive sales leader at Pearson (Executive Partner, Sales; formerly VP of Certiport and Global IT Business Development, Pearson VUE), based in Minneapolis-St. Paul.
1
APPEARANCES
1
PODCASTS
012
DEC 30
JAN 6
JAN 13
JAN 20
JAN 27
FEB 3
FEB 10
FEB 17
FEB 24
MAR 3
MAR 10
MAR 17
MAR 24
MAR 31
APR 7
APR 14
APR 21
APR 28
MAY 5
MAY 12
MAY 19
MAY 26
JUN 2
JUN 9
JUN 16
JUN 23
JUN 30
JUL 7
JUL 14
JUL 21
JUL 28
AUG 4
AUG 11
AUG 18
AUG 25
SEP 1
SEP 8
SEP 15
SEP 22
SEP 29
OCT 6
OCT 13
OCT 20
OCT 27
NOV 3
NOV 10
NOV 17
NOV 24
DEC 1
DEC 8
DEC 15
DEC 22
DEC 29
JAN 5
JAN 12
JAN 19
JAN 26
FEB 2
FEB 9
FEB 16
FEB 23
MAR 2
MAR 9
MAR 16
MAR 23
MAR 30
APR 6
APR 13
APR 20
APR 27
MAY 4
MAY 11
MAY 18
MAY 25
JUN 1
JUN 8
JUN 15
JUN 22
JUN 29
JUL 6
JUL 13
JUL 20
JUL 27
AUG 3
AUG 10
AUG 17
AUG 24
AUG 31
SEP 7
SEP 14
SEP 21
Sep 24, 2026
The Business of Learning, Special Episode: Building Future-Ready Talent With IT and Tech Credentials
8:39
8:52
8:59
9:10
12:56
8:30
How can employers build on certifications to create more of a continuous learning and long-term capability development?

Krista KetchmarkGUEST
Yeah, you're spot on there, Michelle, that it's critically important that organizations are not treating certifications as the finish line or a one-and-done initiative.

Krista KetchmarkGUEST
They need to create that continuous cycle of learning validation and application.

Krista KetchmarkGUEST
I'll give some practical pointers here or recommendations Number one, it's important to pair certifications with hands-on practice.

Krista KetchmarkGUEST
Employers need to give newly certified individuals the ability to apply that new skill to a real project.

Sarah GalloHOST
L&D strategy, do you have any recommendations on where they should start and maybe how they can determine which capabilities their business needs or how to identify the right certifications and really build those into career pathways and programs?
