How have you guys tried to cultivate, just through this partnership, the relationship with fans? And what is the message that fans are getting as they learn about you guys and your product and what you have to offer the fan base?

Yeah, I mean, so we've been able to do some great fan experiences with the 49ers.

Like, actually, if you've gone to a recent game, Ben, I was actually just there a couple weeks ago, and I'll be there for the Monday night game coming up.

Good.

All right.

Need you for good luck.

And by the way, the 49ers have been undefeated since partnering with Doppel.

And with that in mind, is there something, is there a message that you give, not necessarily to organizations, but just to the rank and file? If you're somewhere deep in the 49ers front office, what's kind of the message to those types of individuals in terms of protecting yourself and your organization?

Tell me a little bit about the wider landscape, what's currently happening right now, and why is Doppel important to solve these problems?

Yeah, I mean, well, we'll start off with how, how this company started, right? So me and Rahul, we were engineers at Uber.

Uh, and in 2022, he was actually, uh, roommates with one of the heads of research of OpenAI.

So he got a sneak preview of a lot of the technologies that were coming out.

Our hypothesis at the time was that the greatest threat with AI was gonna be, you know, all things social engineering, deepfakes, impersonation, phishing, fraud, and that's why we're called Doppel, right? Short for doppelganger.

So, um, I think over the past couple years we've seen a lot of that come to life.

Uh, when you take a look at some of the biggest attacks that have happened in enterprise, um, you know, even looking at sports leagues, right? And we've seen, you know, fake players, uh, emerge or, uh, you know, f- interesting disinformation campaigns run.

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