
Katie Spaniak
Kati Spaniak is a Northbrook, Illinois real estate broker (eXp Realty) and creator of the "Truth in Real Estate" education platform, known for her YouTube channel on selling homes.
2
APPEARANCES
2
PODCASTS
012
DEC 30
JAN 6
JAN 13
JAN 20
JAN 27
FEB 3
FEB 10
FEB 17
FEB 24
MAR 3
MAR 10
MAR 17
MAR 24
MAR 31
APR 7
APR 14
APR 21
APR 28
MAY 5
MAY 12
MAY 19
MAY 26
JUN 2
JUN 9
JUN 16
JUN 23
JUN 30
JUL 7
JUL 14
JUL 21
JUL 28
AUG 4
AUG 11
AUG 18
AUG 25
SEP 1
SEP 8
SEP 15
SEP 22
SEP 29
OCT 6
OCT 13
OCT 20
OCT 27
NOV 3
NOV 10
NOV 17
NOV 24
DEC 1
DEC 8
DEC 15
DEC 22
DEC 29
JAN 5
JAN 12
JAN 19
JAN 26
FEB 2
FEB 9
FEB 16
FEB 23
MAR 2
MAR 9
MAR 16
MAR 23
MAR 30
APR 6
APR 13
APR 20
APR 27
MAY 4
MAY 11
MAY 18
MAY 25
JUN 1
JUN 8
JUN 15
JUN 22
JUN 29
JUL 6
JUL 13
JUL 20
JUL 27
AUG 3
AUG 10
AUG 17
AUG 24
AUG 31
SEP 7
SEP 14
SEP 21
SEP 28
OCT 5
OCT 12
Jul 21, 2026
Why No One is Selling Homes in Illinois
15:42
15:56
S
15:31speaker_1HOST
Is that right?

Katie SpaniakGUEST
It used to be where when you would go and sign a listing agreement, the seller's agent would just say, okay, you know, we're going to charge you 5% or 6% and wouldn't really say what you were paying out to the buyer's agent.

Katie SpaniakGUEST
And the buyers would come and they would write an offer and the buyer's agent would get paid out of that.
8 MINS LATER
S
24:21speaker_1HOST
And then how does the real estate industry navigate that? Yeah.
Micro-Niche YouTube Strategies Why Speaking to Everyone Means Reaching No One
1:59
2:07
2:12
2:21

Kevin CahillHOST
Tell us about how you built that out and, you know, what was your thinking about building that out?

Kati SpaniakGUEST
because I was working on building my YouTube channel for my business in Chicago.

Kati SpaniakGUEST
And so I just thought all I needed to do was just to get a lot of views and then people would just hire me in my area.

Kati SpaniakGUEST
What happened is that we didn't get any people reaching out in the area of Chicago.
9 MINS LATER