So how did you think about aligning on values that were gonna be durable through all of the change that we know we have ahead of us?

I think one of the best things that founders can do is be brutally honest with themselves about the type of company they want to lead.

And in my conversations with Ivan, you know, we had one value, kind and direct.

And the joke internally was, we're kind of direct.

Yeah.

You know? So I brought that to him.

I'm like, how do you feel about this? And he is extremely direct.

The