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Katelyn Rhoades

Aug 30, 2026

4:07
So what did the beginning look like for you?
4:10
Yes, I love that.
4:11
So, There's one of you out here that's going to hear my story and you're going to be like, she's talking to me.
4:17
So there was the writing on the wall moment for me.
4:20
And I don't know if anyone feels like that right now.
4:22
You feel like you're stuck, maybe in a job you hate or maybe you have a great job, but you just feel like you're meant for more.
4:29
And that was who I was.

12 MINS LATER

16:05
So I know you talked about your templates, which I love, okay? And so how do templates actually make someone more creative instead of making everyone look the same?
9:35
Uh-huh.
9:36
I knew that I knew what social media was, and with my friend paying me 750 a month, I'm like, "What if I got five of those friends paying me 750 a month to run their Facebook and Instagram?" So one thing I'll note here, too, is because I was just starting with posting this stuff, I'm like, "I need to learn as much as I can." And the beauty of today, what we're living in, with AI, with YouTube, with all the things, if there's a certain skill you wanna learn, you need to go learn it.
10:03
It's free.
10:03
It's at your fingertips.
10:04
Obviously, there's books, too.
10:06
But I just submersed myself into social media marketing and learning all the things that I could.
10:13
I then, you know, I'm posting, I'm posting.

17 MINS LATER

27:22
Talk to us about carousel use in the social media marketing world.
9:29
Uh-huh.
9:30
I knew that I knew what social media was, and with my friend paying me 750 a month, I'm like, "What if I got five of those friends paying me 750 a month to run their Facebook and Instagram?" So one thing I'll note here, too, is because I was just starting with posting this stuff, I'm like, "I need to learn as much as I can." And the beauty of today, what we're living in with AI, with YouTube, with all the things, if there's a certain skill you wanna learn, you need to go learn it.
9:57
It's free.
9:58
It's at your fingertips.
9:59
Obviously, there's books, too.
10:00
But I just submersed myself into social media marketing and learning all the things that I could.
10:07
I then, you know, I'm posting, I'm posting.

17 MINS LATER

27:37
Talk to us about carousel use in the social media marketing world.
24:42
Mm-hmm
24:42
... people out there that have really great talent But they never put themselves out there, they don't talk about it, um, and so they're never gonna get hired.
24:51
And then there could be Joe Schmoe over here who, like, learned everything from TikTok in one night, and he's just talking his ear, talking everybody's ears off about it.
24:59
He's gonna get hired over that someone-

22 MINS LATER

46:34
When you hear the phrase, "Shift happens," what shift in your life are you the most grateful that you had the courage to take?
46:41
Hmm.
46:45
I think that, I think that the, the best choice I ever made was setting boundaries and, and, and being okay with that and not feeling bad about that.
46:59
Like, the best shift in my life was saying, "I"...
33:10
Totally
33:11
... and what doesn't.
33:12
So once we got those content pillars in place, that's when I would bring in...
33:15
I've been doing this for so long, I have thousands of Canva templates.
33:20
So at this point, me and my team have kind of put together, like, these visibility template packs.
33:26
And so once we have your pillars in place, then we start working week by week.
33:30
So like week one, we're gonna do 70% growth content, 30% sales.

12 MINS LATER

45:39
Wow.
9:46
Mm
9:46
... great opportunities for my younger self, um, that I never thought was possible, but there was one problem, right? So you grow up like this and you end up, um, starting your own business one day.
9:58
I wasn't, it wasn't until I was 30 years old that I started that, but we'll get into that conversation in a little bit.
10:03
But I start this own, my own business one day at 30 years old, but there's still that little girl in the back of my head that comes with me sometimes and, and questions things, you know?
14:27
Mm-hmm.
14:27
So I just needed humanity.
14:28
I did not want that.
14:30
So I started posting to Instagram.

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