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Kate De Jong

Kate De Jong

Kate De Jong, PhD — business coach and host of the Thriving Business podcast at katedejong.com (Inspired Business).

Aug 11, 2026

2:57
So why don't you tell me what the book is about?
3:01
Yeah.
3:01
Well, maybe a bit of backstory, um, because, um, the whole topic of self-awareness and emotional intelligence has been a passion project of mine for a very long time, ever since I sort of went through my own dark night of the soul that we've talked on on a previous, um, episode together.
3:17
Um, and coming out of that, I realized I didn't really know myself very well.
3:23
And there's a very fascinating statistic that might blow your mind if you haven't heard it before, but if you go into a room and you say to everyone, "Who in this room thinks they're self-aware?" 95% of people in the room will put their hand up.
3:36
The actual truth is only 10 to 15% of all people are actually self-aware, according to research.

10 MINS LATER

14:03
I'm gonna meet someone who knows enough people, and they're gonna change the name on my behalf, and then we're all gonna feel better that it's not soft skills anymore.
14:10
Thank goodness, 'cause yeah, they're anything but soft.

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