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Karen Zelden
Founder of Big Bold Fundraising and CFRE-certified nonprofit fundraising coach, trainer, and speaker based in Southwest Florida.
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Oct 6, 2026
How to Build a Successful Capital Campaign with Karen Zelden
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19:43Karen ZeldenGUEST
I think, um, the definition of roles and responsibilities early, so we don't have what I like to call role creep, um, happens because, um, again, you know, my college football Dallas Cowboys analogy, imagine what a hot mess of a situation you would have on a field if everybody was, "No, I'm in charge.
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20:09Karen ZeldenGUEST
No, I'm in charge." So everybody has an important collaborative role to play, but I, I think a board, [lips smack] um, and, and a, and an agreement and an understanding up and through the quiet phase so that when this goes public, it's really clear where the buck stops is key.
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20:30Karen ZeldenGUEST
Second, I think it's really important, and I know there's a lot of conversation about this, and I teach this, and I, I almost...
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20:38Karen ZeldenGUEST
And this, this may be a bit controversial [clears throat], um, but boards are comprised of different people with different skills.
9 MINS LATER
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30:14Michael CorleyHOST
So a lot of nonprofit CEOs of agencies, nonprofit agencies listen to this, uh, what are some of the biggest mistakes you've seen, and how can they avoid them?