Is AI compliance the sort of next big headache for customers now, do you think?

It depends, I think.

It depends where they are on that journey and how they've approached it.

Some organisations, they look at, we need AI because it's going to make us more efficient.

It's going to make our outcomes much better, which is great.

And it's true.

It can happen.

How do you sort of convince them that you're the right partner or they should be trusting you?