Yeah.

So those two bits already change fundamentally.

Like once people get those two, you're on a path now to start to explore much more.

And then you can start to layer in everything else all the way to when you start to think about kind of agentic AI and the AI can start to action things for you.

It is a journey because it's hard, again, to change your habits and to understand that just how far you can push the AI and how you do it.

There is a bit of building up your system over time, similar to, and very few people can relate to it, but there is an existing paradigm.

When you have like a really great chief of staff, some people have chiefs of staff that they work with for years and years and years.

Yeah.

So how do you do that at Mindstone? Like, what's the, the process of, of helping companies, helping education institutes do that?

So we think about transformation as including many different aspects.

One of the things I've had to change my mind on recently ...

So when we started Mindstone, I really thought, because as I said I always loved learning myself, I thought our goal or our task was to, like, light a fire.

Get everyone to really love learning, 'cause if everyone loved learning, then that would be easy, right? Uh, it was a very idealistic way of, of looking at things.

As I saw everything unfold currently what is happening with AI, the ...

I did end up changing my mind as we built Mindstone just because not everybody loves learning.

Where's the, where's the knife edge on this?