Joshua Wilson
Dr. Joshua Wilson, PhD, CMT, is the founder of NeuBeFi and a neuro-behavioral finance strategist who helps financial advisors and WealthTechs become more marketable using neuroscience and behavioral finance.
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APPEARANCES
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PODCASTS
Sep 14, 2026
Allie ZendrianHOST
So in your brand work, how have you embraced behavioral finance and sort of bring all of this together? Because I feel like that's a very powerful combination that you offer.
Joshua WilsonGUEST
So I'm probably best understood as an academic practitioner that's working on the human system underneath growth.
Joshua WilsonGUEST
And so when I think about brand and I think about what marketers are, I'm not a marketer.
16 MINS LATER