Like what was that process in terms of you, like what clicked and made you understand that the internet can make you so much money?

Well, it's a good question.

So I was actually building my first websites in the Phoenix Public Library.

So you get like an hour, you swipe your card.

Yeah, we couldn't afford a computer at home, so we didn't have a computer.

So at the Phoenix Public Library, Desert Sage Library, shout out to Desert Sage Phoenix Public Library for...

I was walking down the aisles, just kind of hanging out there.

But before we get into that, I'm also curious of how did you scale when things did start to click and you were starting to make money? When did you first start to hire a team? What did that look like? And what did the actual scalability of your businesses evolve into?

be down and out and desperate and get money.

It's like, it doesn't work that way.

Unfortunately, it doesn't.

You know, it really doesn't.

Like you would think that, all right, this guy's having a tough time or this girl's, she's got it going on, but something's off.

Let's help her out.

People want to help people that they believe want nothing from them, which is a whole paradox of like, well, what about the people that actually need help? Well, the people that actually need help in a capitalistic society many times are doing very well, which means you need to put yourself in a position to be lucky more often, which means you need to create your own luck.

That's Shopify.com slash Ryan.

Mm-hmm.

Like, it's just, I don't care if you're Jewish, Muslim, a- you can be anything you want.

I love you, perfect.

We all believe the same.

People are self-preservation experts.

We must be.

So we self-preserve at the layer at which we have found the most comfort in exchange for our goals.

Don't just check a box.