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Josh Bliskul

Josh Blyskal, founding team member and AI Strategy & Research lead at Profound, pioneering answer engine optimization (AEO/GEO) research.

Oct 10, 2026

The GEO Show

The GEO Show

Two Dozen BrightonSEO Pros Name GEO's Most Overrated Tactics

Oct 10 · 1h 17m

Paris ChildressHOST
32:27
Yeah, I'm a big Grokbot user right now.
Josh BliskulGUEST
32:29
I'm a huge Grokbot user.
Josh BliskulGUEST
32:30
But we need to see how these agents actually can use our website or not.
Josh BliskulGUEST
32:33
We should be doing usability tests.
Josh BliskulGUEST
32:34
You want to talk about Bleeding Edge? That's what I'm thinking about, Bleeding Edge.
Josh BliskulGUEST
32:37
How are agents able to transact, buy, view my website, add to cart, or actually do things on behalf of users on my actual site experience? Are they able to use the accessibility tree? Are they able to look at the JavaScript? Are they able to look at the HTML and understand how my site decomposes and get around that site? Right now, that's the number one most interesting thing that all the Fortune 500 want from Profound at the moment.
Josh BliskulGUEST
32:57
We're doing a little bit of those tests.
Paris ChildressHOST
33:03
So what can we expect next from Profound?

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