So Ahmed recruited Rojas to help him start the business.

He came to me about the idea in April.

We just saw each other at the gym and then we started talking, whoop-de-whoop.

I thought the idea was great.

Like I said, we were doing research on it.

I'm a big numbers guy, so when I started to see numbers steady increasing, and then sooner or later you started seeing all the big franchises introduce it, I'm like, we're right on time.

Rojas said what sets Fizzed apart from franchise shops like Swig and Just a Sip is their willingness to experiment.

We're not boxed in to a certain view.