So, uh, Jordan, can you tell us about what you call The BLAZE Method?

Yeah, of course.

Yeah, The BLAZE Method is something that, you know, I created as I was, you know, thinking about, you know, what is it that actually can help people? What has helped me? You know, what, what, uh, have I gone through? And if I reflect back on that journey, you know, what are some of the things that I did to get from being in the doldrums, being, uh, where I could potentially have kept myself down for a very, very long time.

You know, what were the things that I actually personally did? And, uh, and so that's really how The BLAZE Method was born.

Uh, and so The BLAZE Method is an acronym, uh, B-L-A-Z-E.

Uh, and what The BLAZE Method actually, uh, stands for is the B stands for believe.

Um, you know, you've gotta believe in yourself.

Mm-hmm

So what were your 20s like? And, you know, what dreams did you have back then?

Oh, man.

It's crazy to think, reflect back on that now, because I turned 20 in February of 2000, and life was looking great.

I was getting ready to travel across the country and open a new office for the sales company I was with.

And but but as you know, you know, sometimes setbacks can stop stop us in our tracks.

And so in April of 2000, 26 years ago, this April, I we were traveling across the country.

We're going to go open an office in New Jersey.

So, you know, what role has fatherhood played in your growth as, you know, a man and an entrepreneur?

Yeah, sure.

Okay, perfect.

Yeah, we'll just start with the fourth grade picnic.

So in the end of fourth grade, I was about nine years old, and we had this picnic at a park called Pier Park in Portland, Oregon.

And we were going to play a bunch of different sports and celebrate and eat hot dogs and just have a bunch of fun.

And I was playing baseball that day, and I wasn't ever really very good at baseball.

I played it for 12 years, but enjoyed more of the fundraising and selling the candy bars and beef jerky than I liked actually playing baseball.

So when did you realize your story could inspire others?

What inspired you to start building your personal brand? And what lesson did you learn early on that made the biggest difference?

Yeah, so what inspired me to build my brand is I always knew that I had information and that I had knowledge that would benefit other people.

And that could be sales information.

It could be a story, a lesson.

It was 2019, and I started seeing people starting to do that on video on LinkedIn.

This is the first rollout of original video.

And so I watched other creators, and I saw what they did, and even...

corporate role.

Yep

... did like the longest livestreams and, and, and he-- When I was on a trip to Boston, I remember I FaceTimed him and, and he took, you know, an hour to just listen to me.

And after I was done sharing my story with him, he said, "Jordan, like you're, one day you're gonna have a brand bigger than mine." And, you know, he fed into me.

You know, he, he instilled something in me and gave me confidence when I didn't have it in myself that he just said, "Go start talking about what you've been through.

Go start talking about, you know, different experiences, coaching that you've helped people with." And he's like, "You're just, you're gonna find your people, you know.

If you just start showing up, if you just start posting short videos, tips, tricks, quotes, whatever comes to, to your mind.

If it's...

Yeah.

speak

this language.

And then as I got older and started working with my dad in the landscaping business, I had to start really learning it.

I took it in high school, barely passed it.

I didn't really enjoy the language.

But when I started working with my dad and all the employees were Spanish speaking, you better believe I had to learn this language.

And so I started to actually appreciate it.

So, Jordan, go ahead.