
Jonathan Perlman
Managing Partner at Graham Sports & Entertainment Partners (GSE Partners), a sports-focused private equity firm.
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Aug 7, 2026
Full Court Press | Winter Conference 2026
32:36
32:50
33:09
33:19
33:26
38:48

Charles CoxHOST
I think everyone's familiar with Moneyball, but what are some opportunities that private equity can utilize with data and analytics to enhance their companies?

Jonathan PerlmanGUEST
One of the things I think has to be done is you separate, when you think about sports, there's a professional game and then there's everything else, right? And so if you want to buy into a Major League Baseball team, call Matt and he'll find your way in.

Jonathan PerlmanGUEST
When you think about the rest of the sports, one of the areas that we're quite keen on is the data side of things.

Jonathan PerlmanGUEST
Both on-field, off-field, performance-wise, selling tickets, everything else, you see that at the highest levels of the game.

Jonathan PerlmanGUEST
I mentioned earlier, I'm involved with a soccer football team in Italy, soccer team in Italy.
5 MINS LATER

Charles CoxHOST
And Jonathan, how do you guys think about your hold periods? Are they longer than kind of traditional private equity? I mean, what have you shared with your LPs?