Right

... we try to give an equivalency of saying, like, "Hey, our 400 gram boot is roughly the equivalent of, like, 400 grams of Thinsulate," to give you, like, an idea of what it would be, but it's still a GORE-TEX insulation.

And yeah, the, the thing we hear a lot of times is guys are like, "Man, I had a 400 gram boot and my feet got cold.

So I bought an 800 gram boot and my feet got cold.

So I bought a 1,200 gram boot and my feet got cold." And, and what's happening is guys are buying boots and they're wearing them with cheap socks.

The cheap socks don't wick moisture.

Um, they don't have any naturally insulating properties to them.

So how, what do, or what, what should they be looking for to figure out if a boot fits well?