Can you tell me a little bit about that?

Well, you dug up one of my niche shows.

So, you know, I do Entrepreneurs on Fire since 2012.

Like, that show has been what I've been doing, you know, for literally my entire life, in my life as an entrepreneur.

But, you know, about, I'd say, you know... what is it now, eight years ago, I didn't fall in love, but I became aware of Bitcoin and I became an investor in Bitcoin.

And about, oh, now it's about probably three years ago, I was really just impressed and began to consume more content around this gentleman called Michael Saylor, who was running this company called Strategy, which was all about essentially amplified Bitcoin and running a Bitcoin treasury company and just creating amazing ways to build upon the Bitcoin network.

And I just found myself just being this unbelievably passionate consumer of his content, of his, you know, talks, of his presentations, of his blog posts, of his, you know, Twitter posts.

What is the one piece of advice you would give to landscapers or trade professionals to share their journey more, either online, on a podcast, or in another context?

John, could you tell us where you were on the morning of 9-11 and your recollections of that day?

So September 11th, 2001, I was a senior in college at Providence College.

I was in my fourth year as a ROTC cadet.

So my final year as a Army ROTC cadet at Providence College.

And I remember I woke up in the morning and one of my roommates said, hey, turn the TV on because he had been talking on the phone.

And we turned the TV on and we just saw the tower smoking and very shortly after that, collapsing live on the television screen.

And I actually had a direct roommate of mine in my six-person on-campus apartment who was also an ROTC.

I was wondering if you could say a few words about that, how you brought your team together, your platoon together after that, and how you were able to move forward under those circumstances.

So what factors do you think contribute to building a successful business? Can you share some essential strategies for growth and sustainability?

You gotta be productive.

You gotta be disciplined.

You've gotta be focused.

So what does being productive mean? You're producing the right content.

That's what being productive is.

You're producing the right content.

A local business, a local physician, a local doctor, what's your advice on how and what type of content that they need to create?